I seek to engage a specialist in digital marketing strategy and implementation with a background in economics to assist in optimizing an e-commerce business’s marketing efforts. The selected candidate will evaluate our current approach and performance across key digital channels including search, social media, content and paid advertising. Leveraging expertise in both marketing and economics, the individual will conduct a thorough analysis of our customer acquisition costs and lifetime values across different tactics. Metrics like ROI, session duration, bounce rates and conversionFunnel drop-offs will be examined to identify areas for improvement.
Digital marketing and economics
FromPeoplePerHour
