We seek a skilled copywriter to craft video scripts and edit marketing materials. Ten video scripts are needed to invite parental prospects to schedule complimentary academic evaluations for their children. The videos must effectively convey our services in an engaging manner that motivates parents to learn more. Additionally, the copy on our digital marketing funnels requires revision and tuning to optimally guide prospects through the client acquisition process.
The ideal candidate possesses a proven track record of writing compelling copy for education-based brands. They demonstrate sophisticated understanding of their target audiences and what motivates parental decision making. The writing style should be warm, relatable and build confidence in our programs without coming across as overbearing or salesy. Copy must align with our mission of nurturing students’ knowledge while respecting parents’ needs and time constraints.
This is an opportunity for an experienced professional to strategically employ their skills improving student recruitment. The successful freelancer will receive all necessary brand materials and have autonomy to creatively solve objectives. Payment will be provided upon client approval of completed work.
Total –
10 video scripts to be written
15 pages of copy for 5 funnels (3 pages each) + email sequences.
Ongoing work available, too, post this project.